Swiss Deli produce deli meats made in New Zealand. They create European recipes using all natural NZ ingredient. We wanted the Swiss Deli brand to be different to any of their competitors in the chilled and deli sections of the supermarket, but to also appeal to their current customer base. The new brand is working well across a range […]
Moana Submarine Cable is a proposed new telecommunications line for the Asia/Pacific region. It will connect Australia, New Zealand and the Pacific Islands, giving alternate telco options. The challenge was to create a brand that conveyed both the high-tech corporate nature of the offering with it’s Pacific provenance.
Brand and communication design in collaboration with Energise Marketing Consultants.
As well as their core range of chocolate bars, bags and boxes Waikato Valley Chocolates also produce speciality products for Easter, Christmas and gifting.
Our client at Food International wanted to create a brand and packaging for their premium European cheeses that was different to the standard designs focussed on old-fashioned provenance and European history. We created the YOLO brand with a fun, modern feel and bright colours. Working with Rocket print we used the latest digital labeling technology to […]
GBS wanted to refresh their current visual brand and extend it to create some more visual elements for use in printed and online communications. We were also charged with creating a sales tool to enable them to easily present the USP of GBS to potential clients. They were very keen to keep the intrinsic visual […]
Waikato Valley were keen to re-imagine their bagged chocolate range for The Warehouse. The new look needed to be fun, vibrant and give individual personality to each product while still being part of a recognisable range.
Green Valley is a new range of snack products sold in The Warehouse. There are some interesting challenges around creating packaging for Warehouse stores as the shelving varies considerably between locations and the lighting can be quite muted. This range needed to be fresh, bright and non-cluttered to work in the Warehouse environment. Green was […]
The Momma’s brand is well established in the frozen pizza category but needed a packaging refresh to create a modern appetising look. The frozen category of each supermarket is different with some displays front-facing, some edge-facing, some in vertical door freezers and some in chest freezers. The design needed to be bold and clear so […]
The Pasta Pronto brand is an affordable alternative to premium Pasta Nostra. We used elements of the Pasta Nostra design to create the Pasta Pronto brand, but used photography and a bold, modern look to differentiate the product line. The Pasta Pronto brand incorporates filled pastas, flat pasta and sauces.
Vector Energy have a number of brands in their stable including OnGas, Vector Gas and Utilitech. They need clear communication to both consumers and those in the trade (such as gas appliance installers).We are required to come with brochures, flyers, advertising, point of sale and eye catching direct marketing for OnGas and Vector Gas, as […]
The Property Market are a new company with a brand new approach to real estate. They have shed the traditional model for estate agents in favour of one that allows less marketing cost for the seller and a fairer split of sales profits. With this new approach in mind, The Property Market wanted a fresh, […]
Waikato Valley Chocolates were creating a range of mainstream, affordable price point chocolates to be sold in The Warehouse. The chocolate company is New Zealand owned and the chocolate is made in the Waikato so we felt that their New Zealand provenance was very important. The previous range stocked by The Warehouse, Trés Bon, was […]
Scootling, located in Grey Lyn, Auckland sell, repair and hire scooters and scooter equipment. We were asked to develop the brand without fully overhauling it – maintaining colour schemes and typefaces already established. The project included new business cards, flyers, posters and signage. We kicked things off by creating a concise set of brand guidelines […]
Soar Printing are one of Auckland’s oldest printers and handle everything from large corporate accounts to packaging to small business stationery and direct mailers. Initially we were approached to develop a series of sales tools to help them target new customers more effectively, but as our relationship grew so too did our work for Soar. […]
Rocket are a sister company to one of our other clients, Soar Print. After working on Soar’s brand and communications we then turned our minds to Rocket Print. Rocket tend to have smaller clients than Soar and focus exclusively on high-end digital print and labeling. They have a more fun and care-free brand so we […]
MedScreen is an online health screening service. When they came to talk to us they had a logo and some brand elements but needed to design their website and printed collateral. We used the paler tones of the MedScreen blues and teals to create a fresh, modern feel with a friendly medical tone throughout the […]
Trees Please produce beautiful gifts in the form of boxed baby trees that can be planted by their recipients. They came up with a new gift idea in the form of boxed plants and they needed a new brand logo – Plants Please!
These are a selection of logo designs for companies in various industries
Global Safewear manufacture high-grade safety wear. They are based on both Vietnam and New Zealand, but have their head offices in Auckland. We were put in touch with them as they wanted a more representative brand, however their logo was trademarked, so certain limits applied. We developed a range of collateral, a new website and […]
Rendertech create complex machinery as part of the rendering process. Being leaders in their field they were keen to update their brand to reflect the progress the company was making. We worked with marketing agency Tactix to refresh the Rendertech brand and marketing materials. Rendertech wanted to keep their well-recognised ‘R’ but with a fresh […]
When we started working with Ergo they already had an established brand. We were brought on board to help with brand communications in the form of brochures, case studies and presentation material. We worked with marketing agency Energise to develop Ergo’s brand across their sales materials and communications.
The HRC contacted us to come up with a poster design for Race Relations Day. The theme was around ‘People in Harmony’ and they wanted to play on the idea of music or voices playing together. We came up with the idea of using the NZ National Anthem translated into the languages of the 5 […]
Lancaster Management Group needed a brand new visual identity. They wanted a look that has tradition and gravitas but with a modern boldness that suits their personality and style of business. We brainstormed ideas that related to the name ‘Lancaster’ (the Rose of Lancaster, castles, crests) and decided to bring in the modernity through use […]
Dirty Man are NZ made men’s body care products for the NZ bloke with a focus on natural ingredients. When Dirty Man came to see us they already had an established brand design and some products in the market but they needed to work with a company that had experience with packaging print processes and […]
The Basilur Tea brand was already established in NZ at high-end retail outlets throughout the country and had an online presence but no way to purchase through the site. They needed an e-commerce website that really highlighted the luxurious nature of the tea and it’s Sri Lankan packaging, but was clean, clear and easy for […]
Danny’s Real Pita Bread is the original pita bread maker in NZ and the longterm market leader in the pita segment. They had just redesigned their main range of bread packaging but wanted to try something new with their Pita Crisps. We designed an eyecatching and premium look using a foil-based pack and utilising the […]
National Business Coaching were changing their name to The Breakthrough Company and wanted a strong, engaging visual identity for their company that could be carried through all printed and online collateral. The Brand Identity needed to project positivity, progression and modernity. It also needed to be very flexible and easily reproduced in programmes like Word […]
The Hubbards brand was well established in NZ and had made quite an impact on the cereal shelves over the years. Hubbards wanted to take their brand to the next level and establish a stronger NZ identity. They had discovered that there was some confusion amongst consumers, particularly in the muesli segment, over what kind […]